Website development project for Safe and Sound Pest Control

Safe and Sound Hygiene and Pest Control

Project overview

 

Safe and Sound are a family run pest control business based in Suffolk.  They provide pest control solutions throughout Norfolk and Suffolk.

 

Safe and Sound had a website which was looking dated so they wanted a fresher look to display their growing business.

 

A fully responsive, mobile first, website including copywrighting was provided in a month.  The website has been created using effective SEO techniques which will improve Safe and Sound search rankings in the coming months.

 

From a customer perspective, many people find the products and services they need by starting their search using their mobile phones rather than traditional laptops or desktop PC’s.

 

Safe and Sound old website from  2009

This picture shows the original website which was not responsive and had not been updated since it was launched in 2009.

Safe and Sound Mobile First Web Design Norwich

The Solution

Using WordPress and the Elegant Themes DIVI builder I was able to create a brand new theme for the website which is fully responsive. This used Elegant Themes latest Theme Builder technology.

The new site was developed on one of my development servers and Safe and Sound were able to see the new site emerge every step of the way and feed into the redesign process.

When Safe and Sound signed off the new project I handled the deployment onto the existing hosting. The first step being to ensure I had a good backup of the old site in case anything went wrong with the deplyment as I needed to roll it back.

I used specalist software to transfer the site from my development environment to the customers hosting. This ensures that all URL’s from the test environment are properly changed on deployment to avoid any broken pages.

As part of the move I also transitioned the site from http to https secure mode, which is now recomended by Google and other search engines.

I used AHrefs to identify keywords and audit the new site before going live. This ensures that the new site has no technical on page SEO issues which would prevent it from ranking well.  On going live I set-up Google Webmaster Console and Bing Webmaster Console and submitted the sitemap to both.

 Click here for the Safe and Sound – Pest Control for Norfolk / Suffolk website.

Delivering added value

The old site from 2009 was not responsive and had no SEO optomisation. The site was difficult to find in Google and other search engines. I researched keywords and wrote new optomised content. The site will now rank well for local SEO in the areas the business serves.